Sectors · Trades
Build a trades business that grows, scales, and could one day be sold.
The brand, visibility and systems that keep your diary full, so you can lead the business instead of running every job.
The programme:Booked Solid System
The situation
Sound familiar?
You started this to build something of your own, not to be owned by it.
- Working 60-hour weeks and still not getting ahead
- Flat out one month, worrying about work the next
- Running every job yourself, with no time to build the business
- Tried marketing before and got burned
- A business that stops the moment you do
What we do
The Booked Solid System.
The Booked Solid System is a complete growth programme for trades and contracting businesses. It builds the brand, the website, the local visibility and the lead and follow-up systems that keep your diary full, so the business grows predictably and you can step back from running every job and start building something that scales.
It is one system, not a set of piece parts. On one side it wins you demand: a brand that gets you chosen and a steady flow of the right enquiries. On the other it runs the operations: every lead captured and followed up, so nothing slips while you are busy. Together they build a business that grows without depending on you for every job.
A website that wins work, not just visits
Your website should be your hardest-working salesperson, not a brochure that sits there. We build one that turns visitors into enquiries, with the proof, reviews and clear next steps that pre-sell a customer before they call. Videtta’s site converts 18.7% of its visitors into leads. It is built as part of our marketing implementation, with SEO baked in.
The obvious choice in your area
When someone searches for your trade nearby, you want to be the name they find first. We build your local SEO and Google Business presence so you own your patch. Videtta’s Google profile alone brought in 134 phone calls in six months.
Leads on demand
Google Ads are the tap you control. Quiet fortnight ahead? Turn it up. Booked out? Ease it back. We generate leads for Videtta at £22 each, against jobs worth thousands. Managed properly, it is the most predictable lead source you have.
Never lose an enquiry
A CRM captures every enquiry and follows it up, automatically. Miss a call while you are on site and the customer gets a text straight back. Nothing slips through while you are earning.
A brand film that builds trust
A professionally produced brand film that shows the real team and the real work, so customers trust you before they meet you. It is included when you commit to the 12-month partnership.
Strategy first, then delivery
None of this is guesswork. We start with marketing strategy to decide what will win you work and in what order, then deliver it through marketing implementation, month on month.
The bigger picture is the point. A full diary is good, but a business that grows, scales and could one day be sold is the real prize. That is the difference between owning a job and owning a business. If you run a civils or construction firm rather than a local trade, the Preferred Contractor Programme is built for you.
Five years ago, Jordan was where you are now. He built the system and grew Videtta from £223k to £1.3m. Book a call and we will map out your version.
What's included
Everything in the programme.
No piece parts, no gaps: one complete system. Each part links to how it works.
- A high-converting website, not a brochure
- Local SEO and Google Business optimisation
- Google Ads managed for leads on demand (ad spend separate)
- A CRM with automated follow-up and missed-call text-back
- Automated review generation
- Monthly strategy calls
- A professionally produced brand film (12-month partnership)
The proof
Meet Jordan. He was exactly where you are now.
In 2020, Jordan ran Videtta Heating on his own, doing every job himself and working most weekends, wondering if it would ever change. Five years on he runs a real business: multiple vans, a team, the choice of which work to take, and something he could sell one day.
- Revenue in 2020
- £223kRunning it single-handed
- Five years later
- £1.3mMultiple vans and a team
- Growth
- 486%Now leading, not delivering
In their words
“Steve and his team at We Are SMC have been working with Videtta Heating & Plumbing since February 2020 helping with our overall strategy and marketing. In that time their skills and expertise in marketing have seen us massively increase our leads, and as a result has increased our revenue, enabling us to take on more engineers. Steve and the team have also helped us integrate a new CRM system and job management tool in the business to handle leads and has also overseen the adoption of our finance offering for customers. I would not hesitate in recommending Steve and his team at We Are SMC to any business looking to grow online.”
Pricing
Ready to build your version of the Booked Solid System?
£1,500 + VATper month
The Booked Solid System is a 12-month partnership at £1,500 + VAT a month. We invest heavily upfront, including a high-converting website (worth £4k + VAT) and a professionally produced brand film (worth £5k + VAT), which is why it runs across 12 months. Book a call and we will map out what your version could look like: an honest, 30-minute roadmap conversation, no pressure and no hard sell.
- A high-converting website built for trades
- Local SEO and Google Business optimisation
- Google Ads management (ad spend separate)
- A CRM with automated follow-up and missed-call text-back
- Automated review generation
- Monthly strategy calls
- A professionally produced brand film (12-month partnership)
FAQ
Frequently asked questions.
I've been burned by marketing agencies before. How is this different?
We lead with proof, not promises. Jordan's five-year journey from £223k to £1.3m is documented, and we will show you exactly what we did, step by step. If it does not feel right after the call, no hard feelings.
Why a 12-month partnership?
Because we invest heavily upfront and the results compound. You get a high-converting website (worth £4k + VAT) and a professionally produced brand film (worth £5k + VAT) built into the programme, and the SEO, brand and follow-up systems build month on month. Twelve months is what it takes to build something that lasts.
I get enough work through word of mouth.
Word of mouth is a good sign, but you cannot control it or scale it. Jordan had good word of mouth too, and still could not grow with it alone. The system adds predictability on top, so your next month is not left to chance.
What is the ad spend on top?
We usually recommend £750 to £1,000 a month for Google Ads, depending on your area and goals. We will give you a specific figure on the call. The ad spend is separate and always yours, paid straight to the platform.
Will this actually let me step back from the day-to-day?
That is the whole point. The systems keep the diary full and the follow-up running without you touching every job, so you move from delivering the work to leading the business. Over time, that is what turns it into something you could sell, rather than a job that owns you.
How we work
From first call to live, in four steps.
No jargon, no long tie-ins before you see value. A clear path from conversation to execution.
Book a call
A conversation about where you are and where you want to grow, with an expert.
Discovery & audit
We evaluate your current situation across marketing, systems and operations.
The plan
An intelligent, costed proposal built around your goals and the investment involved.
Implementation
We get started and execute the strategy, then keep building as you grow.
Next step